Pisces are known for being sensitive free spirits, not money-oriented. But, when they're down, they shop to cheer up.
As a form of self-soothing, Pisces likes to spend money on luxurious pursuits for themselves. Sometimes this means foregoing luxurious treatments like spa days and pricey skin care.
Capricorns love success and climbing the corporate ladder. Capricorns, ruled by Saturn, value hard work.
They are "less driven by designer bags and fast cars," but like to reward themselves with nice things.
Gemini is a mutable air sign with a streak of spontaneity that is unmatched by other signs. They are impulsive shoppers who take great pride in flaunting.
An innocent pleasure could quickly drain their bank account. When it comes to this, Geminis are "quite childish."
This fire sign enjoys taking charge and center stage. Having nice things is a way for Aries to feel special and different from everyone else.
They hope to broadcast their status to the world by flaunting their expensive new designer duds.
Leos like to be the center of attention, so they wear designer clothes. This fire sign spends a fortune to be the best.
Leo loves anything that proclaims their power to the world, and they don't regret their materialism.
Taurus love luxury. Taurus, a stubborn Earth sign, thrives in comfort. Taurus rules the materialistic second Zodiac house.
Thus, they often evaluate their worth based on their financial status and the material possessions they can acquire.